Being a head coach in professional sports is associated with extreme pressure from fans and ownership. Typically, a coach has a maximum of two or three years to show significant improvement in order to keep their job. No sport reflects this burden more than football, where coach turnover is rampant among mediocre teams. Over the past decade, only three coaches …
Any professionally run organization tracks their metrics. These metrics range from your sales, to your number of leads, to the number of phone calls or website visitors you receive. Without knowing and tracking your metrics, you can’t improve them. Hence the popular saying “you can’t improve what you can’t measure.” While every business owner knows they need to track their …
College football bowl season is in full swing. Muddled in with an abundance of mediocre bowl games with obscure sponsors, four teams will compete in the newly formed four-team college football playoff. These teams include Clemson (representing the ACC), Alabama (SEC), Michigan State (Big 10), and Oklahoma (Big 12). Alabama is the odds-on favorite and is expected to continue a …
Most businesses view their marketing plan as a roadmap to get new customers. In doing so, they spend the majority of their time considering different promotional tactics to reach new customers. These promotional tactics include radio advertising, trade show marketing, public relations, online advertising, and direct mail among many others. However, in most cases, you need to focus on your …
The 2015-2016 NBA regular season has featured both the best and worst regular season starts in league history. While the Golden State Warriors have dominated en route to a 26-1 start, the mightily struggling Philadelphia 76ers have won just one game in their first 29 contests. On pace to finish the season 3-79, this year’s 76er team is trending towards …
Both the New England Patriots and Carolina Panthers started out the 2015 NFL regular season with 10 wins and 0 losses, marking the 15th and 16th teams that have accomplished such a start since the 1970 merger. Since then, the Patriots have dropped two games, while the Panthers are three games away from completing a perfect regular season. Both teams …
All NCAA Football conference championships concluded this past weekend, meaning the regular season has come to an end, and the sport will now transition to an array of bowl games beginning on December 19th. Prior to the commencement of college football’s postseason, the sport will crown the 2015 Heisman Trophy Winner, one of the most prestigious individual honors in all …
The lessons and inspirations of sports and the sporting life have always had a deep hold on the business psyche. Some of my favorites here include the joy of competition, the virtues of teamwork, and of reaching Peak Performance through overcoming adversity and then sharing our “Best Stuff” with the world. And these days the “Hot Lesson” that sports has …
Along with turkey, the Macy’s Day Parade in New York City, and spending time with family, football is a staple on Thanksgiving Day. The tradition of playing football on Turkey Day can be dated all the way back to the 1800’s. Nowadays, the NFL schedules three games to be played each year on Thanksgiving. Four of America’s most popular teams …
Especially this time of year – when so many of us are assembling and committing to our professional resolutions and goals, questions arise as how to best develop financial (growth, revenues, and profits) projections for our businesses. Questions including: Should projections be “realistic” – i.e. feel “doable” and in line with past results or… …should they be “aspirational,” not hot …
