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In today’s competitive market, having a detailed business plan is more than just a formal document. Rather, it’s a critical roadmap that guides entrepreneurs and executives through the complexities of growing their business and achieving specific metrics. A well-crafted business plan not only outlines the vision and direction of your company but can play a pivotal role in achieving key …
If your cookie business was launched a year ago, it’s high time you have a tracking check-up of the metrics that measure success for your cookie business. Tracking the metrics of your business is another way of saying, “Let’s find out what works and what doesn’t” within your company. Metrics can help identify areas where improvements need to be made, …
There is one surefire way to improve all of your company’s metrics. That way is to have a written business plan. A business plan documents your company’s strategy and sets goals for your business to achieve. It focuses your company’s efforts and gets your entire team on the same page. When everyone in your company is aligned with your business …
The simplest definition of employer branding is how you market your company to desired job seekers. You can do this by pointing out your organization’s unique cultural differentiators and then working to reinforce them so you can position yourself as the top place to work. The employer’s brand is a mirror of the company’s value proposition. In today’s increasingly competitive …
The first step to improving performance is to maintain your key performance indicators (KPIs) and business metrics in a dashboard, since the old adage, “you can’t improve what you can’t measure” is quite true. Once you have your dashboard established, do the following: 1. Split Test Split testing is experimenting with new variations. You can conduct tests with two variables …
