Where Is Your Business’ Most Important Data Hidden?

Let me ask you a question: if your business receives X leads per day on average, and leads suddenly dropped 40%, how quickly would you know about it? Immediately? Within 24 hours? Within a week? Clearly, the sooner you knew about the issue, the better…so you can help resolve it. Now what makes this issue so much more complex and …

6 Benefits to Building Your Dashboard Today

The right dashboard can revolutionize both your success and enjoyment in running your business. Most specifically, the right dashboard will give you six key benefits as follows: 1. Total Visibility into Your Business With your dashboard, you will know exactly what’s going on in your business at all times. You know what’s working and what’s not working. For instance, your …

Three Overlooked Benefits of Tracking Your Metrics

Any professionally run organization tracks their metrics. These metrics range from your sales, to your number of leads, to the number of phone calls or website visitors you receive. Without knowing and tracking your metrics, you can’t improve them. Hence the popular saying “you can’t improve what you can’t measure.” While every business owner knows they need to track their …

4 Metrics to Watch to Maximize Advertising Revenues

I read a great post the other day on DailyBlogTips.com. Daniel Scocco wrote an insightful article called 4 Tips to Maximize the Advertising Earnings of Your Website, which included four great ideas to optimize advertising revenue. It got me thinking about the metrics you should be tracking to make sure your ROI is where it needs to be. Here are the four …