Sports Metric of the Week: Wins per Season

The Rivalry. Over the years the years there’s always one thing that stays consistent in the MLB; the rivalry between the New York Yankees and The Boston Red Sox. Games between The Red Sox and Yankees never seem to lack a layer of underlying intensity, regardless how either team is performing during any particular season. 2016 thus far has been …

Metric of the Week: Visitors by Country

What Is This Metric? As the name indicates, this metric shows from which countries your website visitors are coming. Why Should I Care? This information may provide insight into other KPIs. For example, if your Revenue per Visitor KPI decreases, it might be due to getting more traffic from visitors in foreign countries that you don’t support. If these visitors …

Sports Metric of the Week: UEFA European Championship Goal Average

For the 3rd time in UEFA European League series history France gets the opportunity to host the Championship series. Similar to the World Cup, this tournament takes place every fourth year, last taking place in 2012 when Spain was victorious over Italy 4-0. Last Friday marked the beginning of the 2016 UEFA installment; this with a match between the host …

Metric of the Week: Customer Retention Rate

What is the Metric? Customer Retention Rate is the percentage of customers who continue to buy from you. Why Should You Care? This KPI is critical for membership or subscription businesses. But it’s also useful for other businesses as the retention rate dramatically affects lifetime customer value as specified below. This metric delves a little deeper into the “New vs. …

Sports Metric of the Week: Top 5 Winningest NBA Franchises

In honor of the NBA finals currently taking place between the Cleveland Cavaliers and the Golden State Warriors, let’s take a look at some past Championship team totals. Out of the current 30 active NBA teams, 13 have never won an NBA Championship, with 7 of those 13 never even making it to a final. In regards to the two …

Sports Metric of the Week: MLB’s Least Hard-Hit Pitchers

The 26 year old Chicago Cubs pitcher Kyle Hendricks is starting out the 2016 season in wonderful form. So good, in fact, that he’s up with the likes of Noah Syndergaard and Clayton Kershaw when it comes to keeping the ball from getting hit hard during his starts. 7.5% of Hendricks pitches have been hit hard, falling just short of …

Sports Metric of the Week: Red Sox Dominance in 2016 Season

After quite the abysmal season in 2015, the Boston Red Sox are off to a terrific start thus far in 2016. Through the first 44 games, they lead in a multitude of offensive categories, including runs, hits, doubles, RBI’s and team batting average. Currently sitting at 27-17, the Sox have seen players both young and old step up and contribute …

Sales by Lead Source: Metric of the Week

Welcome to the Metric of the Week. This week we’ll be discussing ‘Sales by Lead Source.’ What is the metric? It’s important to understand where your sales are coming from. In general, you should focus on getting more sales from the most proven lead and traffic sources. On the other hand, it’s good to experiment to find new lead and …

Sports Metric of the Week: Cardinals, Mariners Leading Power Surge in MLB

The St. Louis Cardinals and Seattle Mariners have both started their seasons over .500 and look to settle in atop their division’s standings. Aiding both team’s great starts have been their ability to hit the long ball. The Cardinals (41) and Mariners (38) lead the National and American Leagues in home runs, respectively. Both teams are well above league averages …