The Guiding Metrics Team

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 Click below to learn about our team members:

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Dave Lavinsky

President
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Dave Lavinsky is a serial entrepreneur, best-selling author and columnist for Entrepreneur and Forbes.

Dave has an MBA from the Anderson School of Management at UCLA and earned his Bachelor's degree from the University of Virginia.
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Jay Turo

CEO
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As a serial entrepreneur, Jay develops metrics and strategies that allow clients to grow more quickly and effectively.

Jay has an MBA from the Anderson School of Management at UCLA and earned a Bachelor's degree with Distinction and with Departmental Honors from Stanford University.
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Andrew Bordeaux

Chief Operating Officer
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Andrew ensures that all Guiding Metrics dashboards are efficiently and effectively built and fully meet our clients' needs.

Andrew earned a Bachelor's degree in Psychology from Harvard University.
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Katie Perratore

VP of Dashboard Development
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Katie manages our dashboard development team and works directly with select clients.

Katie earned a Bachelor’s Degree in Music Business from New York University.
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Jen Kozakiewicz

Director of Strategic Partnerships and Business Development
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Jen is a our Director of Strategic Partnerships and Business Development, and works with clients and partners to make sure their dashboards provide the greatest benefit to their organizations.

Jen earned her Bachelor of Arts degree in Media Studies from Emerson College.
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Tina Ventura

Dashboard Developer
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Tina is a Dashboard Developer, specializing in building dashboards that allow clients to better run their organizations.

Tina earned a Bachelor's degree from the University of New Haven.
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Lauren Gulliver

Dashboard Developer
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Lauren is a Dashboard Developer, specializing in building dashboards that allow clients to better run their organizations.

Lauren earned her Bachelor's degree from New York University.
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Alex Miller

Dashboard Developer
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Alex is a Dashboard Developer, specializing in building dashboards that allow clients to better run their organizations.

Alex earned his Bachelor's degree, summa cum laude, from Quinnipiac University.
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Ian Azcue

Dashboard Developer
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Ian is a Dashboard Developer, specializing in building dashboards that allow clients to better run their organizations.

Ian earned a Bachelor's degree from Skidmore College.
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Estlin Link

Dashboard Developer
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Estlin is a Dashboard Developer, specializing in building dashboards that allow clients to better run their organizations.

Estlin earned his Bachelor's degree in History from St. John's University.
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Jeff Jones

Growth Advisor
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Jeff is a Growth Advisor who creates metrics and tactics to improve sales team performance.

Jeff earned a Bachelor's degree in Business Economics and Accounting from the University of California, Santa Barbara.
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Pete Kennedy

Marketing Specialist
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Pete is a marketing specialist who develops metrics and strategies for clients to perfect their marketing systems.

Pete earned his bachelor's degree, magna cum laude, from Harvard University.
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Phil Frost

Advertising Specialist
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Phil is an online advertising specialist who develops metrics and strategies for clients to improve their online advertising performance.

Phil earned his Master of Engineering Management degree from Thayer School of Engineering and Tuck School of Business and his Bachelor of Arts and Bachelor of Engineering degrees from Dartmouth College.
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Kevin McGinn

CTO
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Kevin is our director of technology development, ensuring that we have the right technology and can integrate with any systems our clients use.

Kevin earned his bachelor's degree in English and Psychology from the University at Albany.
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Tina Hansen

Marketing Coordinator
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Tina has over 20 years of marketing and administrative experience. She’s worked in the technology sector for over 15 years.

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Join our Team

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If you are qualified and you'd like to help businesses to grow by developing custom executive dashboards for them, please visit our Contact page and send us a message.